About our online store

YJP, means Youth Jewels Production. The name had been stated by family kids YASH-JINI-PARI.

It’s a treasure-trove of tastefully designed pieces of jewellery that are put together for you by two brothers, who also happen to be partners in life. This dynamic duo create jewellery as expression of their love for each other and for the world.

YJP’s story goes back two brothers started a set up their jewellery manufacturing business in 2002.Elder Brother’s Passion and Experience of more than 21 years is what inspired his younger brother to start his own brand in 2023.As an in house manufacturing unit were we know the detailed production and also the market present demands and scenario. This brand has since made its presence felt all over major cities in India.

YJP aims to make its presence felt in the Indian jewelry industry with its classic and minimalistic pieces of jewellery. YJP offers you pieces of jewellery that are designed and crafted inhouse. And, they come directly to you with no middle man involved.


• 14K and 18K Gold
• Yellow Gold, White Gold and Rose Gold which is hallmarked
• Diamonds that are natural and not lab grown, which are certified with IGI Diamond certification (Certificate will be given on request.).
• CZ Diamond jewellery also will be available.
• Rubies and sapphires sourced from Thailand, and emeralds from India